Directing traffic to your blog is one of the biggest challenges for new bloggers. SEO (the act of optimizing your content to increase visibility on Google.) is an excellent way to get traffic to your blog but the truth is that in the short term you probably won’t see a significant change doing SEO.
This is why I created this beginner’s guide to directing traffic to your blog without ranking on Google. In this guide, you’ll find all the steps needed to get traffic even if you have a brand new website.
Follow these simple steps and you can direct traffic to your website even if it’s brand new.
1. Create High-Quality Content that can bring in traffic
No matter what method you use to get traffic to your website without ranking on Google quality content will always be the foundation to build upon. Content is what is going to be the thing that draws people in. Your content needs to:
- Be insanely practical and educational or highly entertaining.
- Add as much context as possible to your content. Readers should know what to do the moment they finished reading your blog post.
- Be easy to read through
- Short paragraphs will make the text look less intimidating at first sight and simple language will make it accessible to everyone to read.
- Have a title that grabs your attention and makes you want to click.
- The title should in most cases be benefit-driven, contain odd numbers, and stimulate a sense of curiosity.
- Have visual elements that enhance the content.
- Pictures, infographics, and videos will help with keeping people engaged.
- Have credibility
- Add sources with authority to your content. Statistics also do very well when it comes to making high-quality content.
- Link to your other content
- Get eyes on all your content by linking to other pieces of content on your website. Incorporate these points into your content and your content will instantly be valuable to a lotof people.
2. Join Facebook Promotion Groups That Use Daily Promotional Threads
What are Facebook Promotion Groups?
These are Facebook groups specifically designed to promote your blog content. They don’t allow spamming but they do have specific threads on which you can promote your content.
Most of them apply the rule that you can post on the thread but you also need to support three other people that also have posted on the thread.
Why are Facebook Promotion groups effective?
They have actual rules that encourage other people to share your content. There’s a 100% guarantee that your content will get exposure. The groups are also highly active which makes it easier to connect with other bloggers.
How to find these Facebook Promotion groups?
The Facebook promotion groups are often closed and an extension of a normal Facebook page. You can find them by typing in” blog” in the Facebook search bar. You’ll get a results page with all kinds of blogging communities not all of them have promotional threads but those that do will mention it in the description.
3. Start Doing Pinterest Group Board Marketing
Pinterest is probably the most effective way to get traffic to your blog no matter what niche you’re in. Pinterest is often compared to Instagram because they both use visuals as their main medium for communication but they aren’t the same.
While Instagram can be considered a social platform Pinterest is more like a graphic search engine. You create Pins based on long-tail keywords people type into the Pinterest search bar and just like Google.
What are Pinterest Group Boards?
Pinterest Group boards are boards that allow multiple people to put their pins on. These boards often have their own specific niche making them popular for people to go through. Some boards contain more than 10.000 members. If you can make your pins stand out it’s a good way to direct a lot of traffic to your website in a short time.
How to find and join group boards?
Not every group board is potent enough to get you a significant change in a short time this is why you have to do some research. You need to carefully study which boards are active and have a lot of people pinning on them.
This can take a lot of time so if you don’t want to waste time I advise you to look for Pinterest bloggers with a big following on Pinterest. They often give away lead magnets (free gifts in exchange for joining their email list.) in which they list group boards that they have used to grow their blogs.
You can join them by contacting the group board owner. They often put into the description of the group board information about how you can join the group board.
Follow the rules and you can start pinning on the group boards and attract people to your blog.